[OBO DIGEST] The Person Your Business Needs In 2024

Forgot hiring a whole crew of specialists, get this one person instead

Online Business Owner • April 25, 2024

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It can feel like there are so many people you need in order to make your business into the success you envision it can be.

The number of specialists out there is overwhelming (and expensive)!


Some good general advice is that when everyone else "zigs", you should "zag".


Today's featured article will go into how you can reap the rewards of going in a different direction that the majority with who you bring in to help you grow your business.


In addition, this issue will share with you:

  • Strategies to ensure you convert your leads into customers

  • How to create your own 7+ figure personal brand

  • Two free lessons from a global leading program on trauma

Find all this and more below


NOTE FROM SCOTT OLDFORD

Your 7+ Figure Personal Brand


A strong, growing personal brand will expand your reach and your reputation to the point that they begin to create their own momentum. 


Do it right & you'll build a business (and life!) that's nearly impossible to have otherwise…

  • The ability to attract the best people to join your team

  • Business Opportunities you’d never have otherwise

  • Meeting the most amazing people in your industry (and beyond!)

  • Being seen & appreciated by your clients for the value you bring

  • 75%+ profit margins & ability to charge premium prices


Heck… I even found my Wife because of my personal brand  


Curious to explore 1+ of these benefits for your business?


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Generalist > Specialist.....Here's Why:

With each new specialist you bring into your business, it becomes one more person that not only do you need to pay but also who you need to manage.


Beyond that, specialists often struggle to consider the business holistically outside of their area of expertise. When all you've got is a hammer, everything looks like a nail.


There is a shift in thinking about the next key person you bring in your business that can make your life easier and grow the company....


TRENDING

Deepen Your Awareness of Stress & Trauma Physiology

The impact of stress and traumas on you, your team members, your partners, and your clients is invisible but incredibly powerful.

Want to understand yourself and others better? It starts with understanding what is going on beneath the surface for us.

Increase Sales By Converting More Leads

Generating leads doesn't mean much for your business if you don't convert them into sales. There are specific strategies you can use to help leads to take action and become a customer or client.

2X your business with these lead conversion tips.


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Thanks For Reading


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