5 Ways to Attract More Clients & Make Money Every Day

Written by: Angela Henderson • August 17, 2023

Image Source: https://unsplash.com/@goodfacesagency

As a business coach and consultant, one question I get asked time and time again is, "How do I get more clients or customers into my business? What's the secret to bringing in new leads day after day on a consistent basis?"

No matter what type of business you have, you understand the value of bringing in new leads regularly. In today’s competitive market, it's essential to consistently attract new prospects as well as adapt to changing customer preferences. But we all know leads come and go, so it's crucial to have effective lead generation strategies in place for your business.

Because attracting more customers will help you grow a sustainable and profitable business, but be mindful of what strategies you use to generate these leads. I recommend using both short- and long-term strategies to yield the greatest success. Using a combination helps you avoid constantly chasing your tail to find new customers.

However, remember, Rome wasn’t built in a day. Bringing leads into your business and finding the right lead generation strategies that work takes time, testing and re-testing.

Conversations = Conversions

This popular phrase demonstrates how important speaking directly to your audience is in order to drive business success. In today's busy online world, it’s essential you invest time into building relationships.

When you genuinely connect with your ideal audience, you instill trust. By creating trust first, you're more likely to turn those leads into raving fans (who ravenously buy your products or services, and then tell everyone else about them too).

Because word of mouth is one of the most powerful tools available to you when it comes to marketing your business. You can turn cold prospects into hot, hot leads simply through a recommendation or a referral from a trusted friend or business connection.

This referral is conveyed through a conversation, and conversations are powerful. A well-crafted marketing campaign may attract leads, but it's the conversations that take place after initial contact that make all the difference.

By engaging with potential customers, you can better understand their needs and struggles to tailor your offering to solve their problems. Having conversations with them helps you intimately understand what drives them so you can speak directly to your ideal audience in your marketing campaigns.

By establishing a personal connection, you build the know, like and trust factor, which is crucial for long-term customer loyalty. So to help you get started, here are five simple ways you can attract more leads to your business.

Idea #1: Create A Relevant Lead Magnet

One of the most popular and effective ways to grow an email list and collect more leads for your business is via a lead magnet. This is something of value you offer to potential clients for free, in exchange for their email address (so you can continue the conversation). It allows you the opportunity to create connections and build relationships, which we now know can lead to conversions.

A great lead magnet could be a downloadable e-book, PDF guide, 5-day challenge, webinar series or checklist. The key to creating a valuable lead magnet is ensuring it's relevant to your business and what you offer.

Idea #2: Join Active Social Media Groups

Joining groups on platforms like Facebook or LinkedIn is a powerful and easy way to expand your network, share knowledge and attract new customers to your business. I recommend joining groups specific to your industry where people can refer you clients, or where your ideal audience hangs out so you get direct access to them.

Groups provide an incredible opportunity to understand the problems of your ideal audience, providing you with invaluable insights. By answering questions and offering support, you establish yourself as an authority while building relationships. Remember, conversations equal conversions, and groups are a fantastic way to create connections.

Idea #3: Create Your Own Facebook Group

Another effective way to attract more leads is by creating your own Facebook group. One that’s in alignment with your business, offers great value and supports your ideal audience.

By creating a group focused on your area of expertise, you can attract prospects who are interested in what you offer and build a community around your niche. This increases brand visibility in addition to your audience getting to know you. Facebook groups help you build trust and credibility, which can ultimately lead to more clients and conversions.

This is exactly what I've done with my own Facebook group, Women In Business Collaborative With Angela Henderson. We have over 8,000 members and are growing every day.

Idea #4: Attend Business Networking Events

Attending live events to connect with others and build relationships is a great way to build your personal brand. Not only will it build your professional network, but it establishes you as an expert in your field, helping you attract more customers to your business.

While digital networking has skyrocketed, face-to-face interactions are still one of the most powerful ways to establish trust (and you know that trust leads to conversions). More than ever, people are craving face-to-face in-person connections and conversations. So I recommend adding this step to your ongoing lead generation strategy.

Idea #5: Appear On A Podcast

Being a guest on someone's podcast can establish you as an expert, expand your reach and attract more customers to your business. You can share insights and ideas with listeners who are interested in your industry or niche.

And with this medium increasing in popularity, podcasts offer a unique opportunity for you to share your knowledge and experience on a highly engaged and growing platform to a wider audience. This will increase your visibility and raise awareness about your brand and services.

In fact, you can apply to be a guest on The Angela Henderson Online Business Show, my successful podcast. We're always looking for amazing entrepreneurs to interview! To date, we have over 250,000 downloads, with this number growing daily.

Your Next Lead Generation Strategy

Now that you have five new ways to generate leads in your business, let’s keep the momentum going! Power up your lead generation strategies and get access to both short- and long-term solutions to grow a successful business with my 50 Ways To Get More Clients workbook!

Remember: The key to bringing in more customers or clients into your business is to offer value. Give as much value as you can, speak directly with your audience and create a deeper connection. It’s through those conversations and connections that you will convert them into paying customers. THIS is where the true magic begins.

Now imagine you could turn on leads like a tap, followed by immediate sales and create the foundations for long-term financial success in your business. This is exactly what you can experience inside of my 4-part online sales accelerator program for service-based business owners, coaches and course creators (who are ready to make bank doing what they love).

Every Day Payday™ offers sales, marketing and mindset strategies to not only give you a quick cash injection to move your business forward, but allowing you to continually attract leads, make sales and hit your financial targets — over and over again.

This powerful online program can help you make $150 (or more!) per day for the next 365 days. Get started quickly and easily for just $37! It includes a bonus 1-on-1 30-minute “The Right Next Step Call” with me. (Price and bonuses available at the time of this article)

Because I know you want Every Day (To Be) Payday™.

P.S. 
Here are a few ways we stay connected:

1. Work with me to help you make 5-figure months and then onto 6/7-figure years without burning out. 

2.. Listen to leading podcast for women in business - The Business and Life Conversations Podcast. 

3. Become a part of our super active Facebook Group; the Women in Business Collaborative. 

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