[OBO DIGEST] Try This Method to Differentiate Yourself
Online Business Owner • OCTOBER 01, 2024
Are you ready to stop blending in and start standing out in your market?
We all know how it feels…with countless competitors vying for attention, carving out your unique space can feel overwhelming.
Success today hinges on identifying your superniche—the specialized area where you become the go-to expert. This week’s article, Want to Stand Out? Learn How to Become the King or Queen of Your Own Superniche, reveals how niching down can set you apart.
Also inside today’s issue:
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Tools to enhance your content creation and amplify your voice.
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Reads to sharpen your skills and boost your brainpower, and while mastering emotional intelligence for sales.
Explore all this and more below ⬇
Free Guide:
Grow Your Expert Service Business
Proven approaches from an 8-figure advisor for sustainable success so you can
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Double your fees
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Afford to replace yourself in key roles
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Step out of the business
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Profitably scale for a bigger exit
Want to Stand Out? Learn How to Become the King or Queen of Your Own Superniche
Whether you’re running an online business or growing a personal brand, carving out your unique space is more crucial than ever.
Most entrepreneurs struggle because they aren’t specific enough about who they serve or what they do. As the article explores, creating a superniche—a highly specialized niche—could be your solution.
Are you ready to differentiate yourself and stop blending in with the competition?
Learn how to carve out your unique space and start attracting the right people.
★ Peech: Produce video content in bulk. Edit and transcribe your projects in one place.
★ Wondercraft AI: Bring your ideas to life with AI. Create podcasts, audiobooks and advertisements with high-quality AI voices. Translate and share your content internationally.
★ Overlap: an AI-powered podcast assistant. Ask it about any topic or person, and it’ll give you a custom podcast playlist of clips relevant to what you asked for. It is a breakthrough way to listen to podcasts.
Scale Chronicles
A newsletter built to help online business owners & visionary founders scale w/ actionable tools and strategies that drive profits.
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Sales is more than just products—it’s about connecting with people. This article shows how emotional intelligence helps you close more deals by building stronger client relationships.
Master empathy, listen actively, and read emotional cues to transform your sales game. With these skills, you’ll outpace the competition and seal more deals effortlessly.
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How To Build A Customer Journey That Maximizes Lifetime Success And Value Using The Peaks Model
Olly discusses the flaws in the traditional “Value Ladder” or “Ascension Model” in business, where customers are pushed towards higher-priced purchases. Instead, it introduces “The Peaks Model,” focusing on providing value and support at each step of the customer journey. The Peaks Model emphasizes building relationships and continuously delivering value, resulting in loyal customers and referrals. It suggests that businesses should offer smaller, achievable solutions rather than selling the ultimate destination, fostering trust and maximizing customer lifetime value.
[OBO DIGEST] Open this email for game changing tools — like chainsaws
This newsletter issue is a call for every entrepreneur to remember that there’s plenty of help available to improve all aspects of their lives. Relationships, health, and business performance can all be positively impacted by leveraging their specific tools and resources. A business owner who understands that leverage is the only way to scale their efforts will invest in tools, learn to use them and succeed above the average.
3 Simple Steps To Converting More Conversations
Would you like to know how you can make $200k in your business without anything but having conversations? Nina Concepcion shares 3 powerful simple steps to converting simple conversations into offers and sales calls.
