[OBO DIGEST] How to Build "Strategic Value" In Your Business
If You Ever Want to Sell Your Business, You Need To Know This
Online Business Owner • April 11, 2024

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Unless you build your business in a way where it can eventually be sold one day, you will eventually have to make some hard choices.
You put so much time and energy into building it but if you can’t sell it, then you’re stuck with it forever.
Most business owners have a limited idea of how their business can become a valuable asset to be acquired.
In today’s featured article, you’ll learn from someone how has sold 7 different businesses over the past couple decades how to build “strategic value” into your business.
In addition, this issue also has:
How to create a 7+ figure personal brand
The easy path to staying at ‘Inbox Zero’ all the time
The “easy mode” way to a beautiful, high converting website
Find all this and more below
Your 7+ Figure Personal Brand
A strong, growing personal brand will expand your reach and your reputation to the point that they begin to create their own momentum.
Do it right & you’ll build a business (and life!) that’s nearly impossible to have otherwise…
The ability to attract the best people to join your team
Business Opportunities you’d never have otherwise
Meeting the most amazing people in your industry (and beyond!)
Being seen & appreciated by your clients for the value you bring
75%+ profit margins & ability to charge premium prices
Heck… I even found my Wife because of my personal brand
Curious to explore 1+ of these benefits for your business?
How to Build Strategic Value Into Your Business
If you want to maximize the value of your business in the eyes of some potential acquirer, there are a few fundamental shifts you need to make.
Follow this process to understand the potential value your business has, how to properly frame the business to be attractive, and how to find the perfect buyer.
This isn’t random advice — it is the process forged through successfully selling 7 different businesses. Join Mac Lackey in today’s featured article to learn his process to:
Double the Open & Click Rates of Your Emails
Learn the simple 5-Step SMART Process to help you permanently fix low open rates from the emails you send.
Are You 10 Min Away From A Low Maintenance “Inbox Zero” Solution?
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Check out this recent deep dive article that shares a process to follow to help your business’ content get more engagement.
A 100% Done For You Conversion-Focused Website That Turns Visitors Into Clients
Heroic handles it all for you: seamless web design & branding, tech setup, SEO, and maintenance.
Never worry about your web presence again with expert support at an unbeatable price.
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