How to Get Your First or Next 10 Coaching Clients in the Next 90 Days
Written by: Online Business Owner • April 18, 2022
Marketing your business online can be done in two ways: paid and organic. Paid marketing relies on paying for ads for leads and traffic. Organic marketing utilizes social media, blogging, and other platforms to get more leads and sales.
The team at Thinkific recently talked with Marc Mawhinney, Founder of Natural Born Coaches, about how coaches can get more clients by using organic strategies and without using paid advertising.
Whether you’re brand new to coaching online or you’re a pro looking for ways to gain more clients, this is how you can get your first or next ten coaching clients in the next 90 days.
Podcasting
You can start your own podcast if you want. But you don’t have to!
One of the best ways to market your coaching business is to guest on other people’s podcasts.
Marc shared an excellent tip for making this happen: Work Your Network! “Once a week, post on Facebook, Twitter or LinkedIn and tell the world that you’re looking to be featured as a guest. Include 2-3 topics that you’re interested in talking about to make it easy for people to understand the value you’d bring to their audience.”
Facebook Groups
Hosting a free Facebook Group is another way to build an engaged audience and sell your coaching services. Marc has built a community of over 22,000 members!
Here are his tips for growing your own Facebook Group:
Have fun with your group.
Engage with your audience.
Be consistent and active.
Don’t hold back on what you have to sell.
Buy your group URL.
Provide immense value.
Discover more of Marc’s Facebook Group growth tips here!
Daily Emails
Lastly, Marc shares that he sends an email to his list every day!
“Before I started doing emails every day, I was doing maybe one email a week, or one every two weeks. I was sending boring content like everyone else, and I wasn’t really getting any engagement from my email list. That all changed when started doing daily emails.”
A daily email is a commitment, but it helps you stay top of mind with your potential clients and helps you refine your mailing list.
Marcs recommends keeping your emails short and simple and including a CTA in every message inviting readers to go deeper with you or work with you.